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OTAGO BRANCH | VIRTUAL: A Master Class in Personal Branding


Join Leanne Ross (Otago Polytechnic) and Dean Delaney (Platinum Recruitment) as they discuss personal branding

HRNZ Otago are excited to present this Master Class in Personal Branding. Bend the ear of two season professionals who can help you position your personal brand in the best way possible. With hints and tips covering Social Media, Networking, accreditations, and all in between. Get the Gold to make you stand out and be recognized.

This event will now take place online via Zoom.

About our Presenters

Leanne Ross (Otago Polytechnic)

Focused predominantly on brand building and “selling” of some kind – from Not-for-Profits to Hollywood movies – as the world hurtled into the digital age. But her own journey with personal branding yields the most lessons; from setting up an industry blog in 2013, Leanne built a reputation for herself as an industry expert (despite being in her 20s). Creating her own opportunities using mostly online channels led to invitations to guest lecture, conference appearances and, eventually, high level job head hunt offers. Two years later, Leanne would self-publish a book that became an Amazon best-seller in her industry, launching a consultancy career that enabled her to move to the other side of the world with a strong CV to kick-start networking from the ground up yet again in her 30s.

Dean Delaney (Platinum Recruitment)

Dean Delaney is the Relationship Manager and Director at Platinum Recruitment; having a career spanning more years than he cares to remember; he has held various roles within relationship management roles across multiple sectors his whole career. He holds several professional memberships including Institute of Directors and Business Networking International plus has several governance roles within the Not For Profit sector and is a regular contributor at Industry events.

Personal branding is often positioned around the ability to influence and being an industry expert; Dean considers himself none of these but someone that works consistently through various channels on his personal brand to create credibility and a genuine ability to want to give back to the community through connection and collaboration. Dean has a passion around Diversity, Inclusion and Equity and is a strong advocate in challenge organisations to understand their current capabilities & identify areas to improve, and truly understand what good looks like within Diversity, Inclusion and Equity. In his spare time, he is undertaking a Bachelor of Commerce at the University of Otago with a double Major in Management and Human Resource Management.


  • HRNZ Members = FREE
  • HRNZ Student Members = FREE
  • Non Members = $25.00

Please note our prices include GST

To Register

HRNZ Members: to receive the discounted Member rates or FREE Member registrations (where available) click on the LOGIN Link under the BUY TICKETS Button, then register through the BUY TICKETS link.

Non-members: register using the BUY TICKETS link in the Event Listing.

A zoom link and joining instructions will be sent the day prior to the event

Cancellations and Refunds

To receive a full refund, cancellations must be received by HRNZ by email to [email protected] two working days before the day of the event.

Cancellations after this time and/or 'no shows' on the day will be payable in full.

Appropriate substitutions are welcome - please email [email protected] with their details.