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Just how resilient are you as a brand and as an employer?

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Resilience, it’s a word we’ve heard a lot over the last year. But what does it mean in terms of

how an organisation can manage today and future proof for tomorrow, especially in context

of the last crazy year? Nick Sampson explains.

Resilience, it’s a word we’ve heard a lot over the last year. But what does it mean in terms of how an organisation can manage today and future proof for tomorrow, especially in context of the last crazy year? Principals’ Nick Sampson explains.

This past year, organisations of all shapes and sizes have seen disruption, along with the resulting explosion of flexible and remote working.

Other things have been amplified too. Uncertainty is huge. Organisations have had their resilience tested like never before. In this environment of flux, people are looking for a better sense of connection with employer brands. From law firms and telcos, to fruit and vegie companies, there’s a palpable increase in the desire for companies to have a purpose other than simply making profit. The drive for improved employee wellbeing also continues...

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